Welcome to Badgerland Influencers, formerly known as MediaGIRLS!
Our first cohort launched the end of 2024 and we hope to offer another cohort later on in 2025! This program invites all Girl Scouts—from Juniors to Ambassadors—and even Volunteers to dive into the exciting world of content creation. Learn essential skills like photography, social media management, video editing, and advocacy. Whether you love capturing the perfect shot, telling stories through videos, or sharing your Girl Scout experiences, this program equips you with the tools and platform to do just that.
This updated and improved program gives Girl Scouts the independence to prepare, practice, and produce content just like a real influencer. You’ll get to explore different aspects of modern media on your own schedule while growing your skills and confidence.
MediaGIRLS vs Badgerland Influencers: What's New?
MediaGIRLS was an application based cohort of Girl Scouts who were required to attend meetings and workshops to earn the patch. MediaGIRLS also had a focus in traditional media—including TV, radio, and podcasting.
Badgerland Influencers is modeled after our popular monthly patch challenges. With a guided list of activities, Girl Scouts will embark on a journey to become content creators. This new program focuses on modern media, including social media, photography, and video editing, while still offering opportunities to be featured in traditional media outlets like TV or radio, if desired.
What Will You Do?
As a Badgerland Influencer, you'll take charge of:
- Crafting your Girl Scout story and sharing it with the community
- Honing your photography and video skills
- Speaking confidently in front of a camera
- Creating meaningful content
- Seeking out stories to tell from your Girl Scout experience
- Connecting with other Girl Scouts
- Getting a taste of what it’s like to be an influencer
- Having fun and learning along the way!
These activities are self-led, allowing you to explore at your own pace. But don't worry—our Marketing team is here to provide support and guidance whenever you need it.
Grow Your Influencer Status!
After completing the Badgerland Influencers patch challenge, you can earn “influencer hearts” to add to your patch each time content you submit is featured by Badgerland’s Marketing team.
To increase your chances of being featured, consider these tips:
- Tell Girl Scout-centric stories
- Share testimonials about your Girl Scout experience
- Spotlight badge-earning moments or community service
- Submit high-quality photos and videos, especially those showing Girl Scouts in uniform!
- Include your troop number, community, age, and Girl Scout level
Content could be featured in LOTS of places, including:
- Social Media
- Badgerland Website
- Email communications
- Printed materials (flyers, brochures, postcards)
- Signage for Badgerland properties
- External advertising
FAQs
Program FAQs 
Story Submission Form & FAQs
